As users make their way through the app, a 15-second Vungle trailer will play at a natural pause point.

That's how it works on faceBlocker, an app that allows users to blur certain faces or details on a photograph. We talk about his early businesses as a kid, selling prank itching powder on the playground - all the way to his infamous LinkedIn Hack that got him his first 120k investment check. Jeremy Bondy CEO of Vungle Jack Smith co-founder Zain Jaffer co-founder.

He’s cofounded multiple startups: Vungle, Coin, Shyp. The cost: free (for now) with a commitment to buy a mobile ad campaign that starts at a few thousand dollars.ĭistribution comes from developers who've embedded a simple Vungle code into their apps so that the trailers can appear at natural breaks in the action, such as the completion of a game level or task. Jack Smith (jacksmith) is the most clever entrepreneur I know. Armed with experience in video production, the founders can turn around a finished production in as little as 24 hours-no need for pricey designs and programming. Vungle's app trailers are absurdly cheap and easy to make.

Because the spots are structured like trailers, they 'give you more of a flavor of the application's features and appearance,' Jaffer says. Vungle takes screen grabs and video from apps in action to build the equivalent of a movie trailer for its clients. The investors wanted in on the duo's ability to tap into the rapidly growing world of mobile advertising, a sector worth $1.45 billion in 2011 and expected to reach $2.61 billion this year, according to eMarketer.

Jack smith vungle